links for 2007-10-26
Posted on October 26, 2007
Filed Under del.icio.us |
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The service is live on around 220 Johnston newspaper websites so far. At some publishing centres, more than 60 per cent of people who place notices opt for the online extra.
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It added: “There are signs the Evening Standard circulation numbers are now stabilising and Eastern Europe offers a new route to growth. However, we have doubts over whether DMGT is choosing quantity over quality for its online sites and are structurally
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Meanwhile, it is said there was much doom and gloom from McGhee, with his warnings of ‘peril’ unless there are changes within what is a ‘terminal business of decline’.
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Looks like the race will heat up to sign/lock-in premium publishers - “As standalone companies DoubleClick and Google enhance competition, no doubt, but together they cover over 80% of the display market, this is very serious cause for worry.”
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# Of the 250 or so magazines measured by NRS, each title is read on average for a total of 50 minutes # 61% of readers of the average magazine spend 30 minutes or more reading it, with 34% spending an hour or more # A weekday (Monday-Friday) issue of a da
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According to the so-accurate-we-should-believe-them gossip newsletter Popbitch, the print version of long-running music paper NME is on its way up to the recycling bin up in the sky
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Meanwhile, the “value” of a print newspaper reader — measured by the revenue generated per reader, minus subscriber acquisition costs and other expenses of servicing him — has dropped even more precipitously than ad revenues. Each reader was worth $962
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